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About us

Welcome to Fallen Oak!  We are a boutique located in downtown Ecru, MS in the historical Browning Hardware building, established in 1905.  The almost untouched and rustic architecture lends appeal to our customers and the older townspeople who shopped here when they were younger.  

My name is Tiffany Keith.  I am the owner and founder of Fallen Oak.  I grew up in Pontotoc County, where I still live with my husband, John, and our son Dawson.  I have always dreamed of owning my own business, and by a pure leap of faith, I decided to start Fallen Oak for the mom who doesn't have time to shop multiple stores to get the clothing they need for them and their family.   

At Fallen Oak you are sure to find all the latest styles and trends for busy moms and their daughters.  We help families save time and money with quick and easy shopping.  We offer high quality brands that you will quickly fall in love with.  Our relationship with you is personal.  We will do our best to offer top-notch service the Southern way.  We are passionate about helping you find the perfect outfit for all the moments in your life! We sincerely hope you enjoy shopping with us, and we will do our best to help make your shopping experience be more convenient and fun.